Leading hospitality industry experts will convene in Tampa on Thursday, July 30, to provide local hoteliers with perspectives on travel trends, upcoming hotel development and renovation projects and economic factors that will impact Tampa Bay’s travel industry in 2016.
HCHMA members and allied members of the organization will be provided with industry updates from representatives of STR (Smith Travel Research), The Plasencia Group, Visit Tampa Bay, Visit St. Petersburg/Clearwater and Visit Florida. Presentations are designed to help hoteliers, and other travel-related businesses, develop sales strategies, annual budgets and marketing campaigns for the coming year.
The 16th Annual Trends & Forecasting Forum is open to members of the Hillsborough County Hotel Motel Association (http://www.hchma.com/). The half-day session is from 8 a.m. - noon at the Tampa Airport Marriott (http://www.marriott.com/hotels/travel/tpaap-tampa-airport-marriott/). To register, go to http://www.hchma.com/calendar-t/eventdetail/1282/-/16th-annual-hchma-trends-forecasting-forum.
For the first time an Owners Roundtable will be convened as part of the forum to address market influences impacting property investments and acquisitions by hotel owners, or ownership groups. In addition to his presentation, Lou Plasencia, of the Tampa-based Plasencia Group, will moderate the Owners Roundtable.
The featured speakers are as follows:
- Lauren Faulkner, CHIA, a business development executive with STR, the leading authority on hotel industry performance trends. (http://www.str.com/)
- Lou Plasencia, Chairman and Chief Executive Officer, The Plasencia Group (http://tpghotels.com/)
- Santiago Corrado, President & CEO, and Adam DePiro, Director of Convention Sales, Visit Tampa Bay (http://www.visittampabay.com/index.aspx)
- Paul Phipps, Chief Marketing Officer, Visit Florida (http://www.visitflorida.com/en-us.html)
“This annual event is an excellent opportunity for businesses connected with Tampa Bay’s hospitality industry to gain a comprehensive perspective of the current state of our industry and to gather information that will help them prepare for the year ahead,” said Bob Morrison, HCHMA executive director. “This is information that they can strategically incorporate into their plans, budgets and projections.”
In addition to the presentations, the forum includes a trade show presented by select HCHMA allied members who provide products and services to hoteliers and other hospitality-related businesses.
The Hillsborough County Hotel Motel Association is a membership-based organization that represents leading hotels, motels and resorts. First organized in 1937, HCHMA’s membership include owners and managers of hotels, motels and resorts, attractions and venues that are beneficiaries of the Tourist Development Tax allocated within Hillsborough County and businesses that provide products and services to the hospitality industry.
For additional information, call 813-810-1641 or go to http://www.hchma.com/calendar-t/eventdetail/1282/-/16th-annual-hchma-trends-forecasting-forum.